DummyOPS.
DummyOPS.
DummyOPS.
BRAND AND WEBSITE DESIGN
BRAND AND WEBSITE DESIGN
BRAND AND WEBSITE DESIGN
DummyOPS is a website designed for a tech startup focused on lead generation through website visitors. The project is currently under development. As the designer, I created the visual identity and designed the website entirely from scratch. The process involved defining a cohesive visual language and setting the foundation for an upcoming tech startup. It was a valuable experience shaping the brand’s look, feel, and overall presence from the ground up.
DummyOPS is a website designed for a tech startup focused on lead generation through website visitors. The project is currently under development. As the designer, I created the visual identity and designed the website entirely from scratch. The process involved defining a cohesive visual language and setting the foundation for an upcoming tech startup. It was a valuable experience shaping the brand’s look, feel, and overall presence from the ground up.
DummyOPS is a website designed for a tech startup focused on lead generation through website visitors. The project is currently under development. As the designer, I created the visual identity and designed the website entirely from scratch. The process involved defining a cohesive visual language and setting the foundation for an upcoming tech startup. It was a valuable experience shaping the brand’s look, feel, and overall presence from the ground up.
Timeline
Timeline
Timeline
1 Week
1 Week
1 Week
Discipline
Discipline
Discipline
Visual Design
Visual Design
Visual Design
Role
Role
Role
Founding Designer
Founding Designer
Founding Designer
Tools
Tools
Tools
Figma, Illustrator
Figma, Illustrator
Figma, Illustrator
BRANDING
BRANDING
Logo Unit.
Logo Unit.
The logo communicates a unified intelligence engine: structured, precise, and forward-moving. It visually reinforces DummyOPS’ promise to transform passive traffic into actionable insight, without noise, without clutter, and without guesswork. The arrow represents traffic flow moving through the system. Every visitor, click, and interaction enters as raw data. Instead of remaining passive, that traffic is guided, processed, and directed forward.
The logo communicates a unified intelligence engine: structured, precise, and forward-moving. It visually reinforces DummyOPS’ promise to transform passive traffic into actionable insight, without noise, without clutter, and without guesswork. The arrow represents traffic flow moving through the system. Every visitor, click, and interaction enters as raw data. Instead of remaining passive, that traffic is guided, processed, and directed forward.
BRANDING
BRANDING
Brand Colors.
Brand Colors.
The color palette is built around clarity and momentum.
Blue forms the foundation, representing trust, intelligence, and reliability at the core of the platform. The accent colors introduce energy and direction: red signals action and urgency, yellow reflects insight and discovery, and green represents growth and conversion.
The color palette is built around clarity and momentum.
Blue forms the foundation, representing trust, intelligence, and reliability at the core of the platform. The accent colors introduce energy and direction: red signals action and urgency, yellow reflects insight and discovery, and green represents growth and conversion.
BRANDING
BRANDING
Brand Presence.
Brand Presence.
UNDER DEVELOPMENT
UNDER DEVELOPMENT
Working on building a Strong Brand Presence.
Working on building a Strong Brand Presence.
This is an ongoing project focused on crafting a strong brand presence. The work currently involves defining the visual language, setting brand guidelines, and exploring how the identity scales across digital platforms. The brand is evolving, with each iteration strengthening its clarity and impact.
This is an ongoing project focused on crafting a strong brand presence. The work currently involves defining the visual language, setting brand guidelines, and exploring how the identity scales across digital platforms. The brand is evolving, with each iteration strengthening its clarity and impact.
WEB DESIGN
WEB DESIGN
Website.
Website.
The DummyOPS website was designed to communicate a complex customer intelligence platform with clarity and restraint. The focus was on translating abstract concepts like behavioral data, profiling, and automation into a clear narrative supported by strong hierarchy and minimal visual noise.
The DummyOPS website was designed to communicate a complex customer intelligence platform with clarity and restraint. The focus was on translating abstract concepts like behavioral data, profiling, and automation into a clear narrative supported by strong hierarchy and minimal visual noise.
DummyOPS is still an ongoing project. Only the Logo and v1 of the website is completed.
DummyOPS is still an ongoing project. Only the Logo and v1 of the website is completed.
As it is a startup we are still working on it, we keep on updating stuff we create.
As it is a startup we are still working on it, we keep on updating stuff we create.
Check soon for an update!
Check soon for an update!
TABLET VIEW IS STILL UNDER DEVELOPMENT.
Open to Work
Ahmedabad, India
Interaction Designer
Brand Designer
